Rajasekar, D
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Vol 7, No 1 (2018): International Journal of Supply Chain Management (IJSCM) - Articles
A Study on the Customer Insight towards Advertising Practices in HDFC Standard Life Insurance Company Limited
Abstract PDF -
Vol 7, No 1 (2018): International Journal of Supply Chain Management (IJSCM) - Articles
A Study on Purchase Decisions of Celebrity Endorsement on Advertising Campaign in Influencing Consumer – Impact Analysis
Abstract PDF
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